TASSIMO, a popular single-serve coffee brewing system, has been a staple in many households for years. But have you ever wondered who is behind this innovative technology? In this article, we will delve into the history of TASSIMO, explore its evolution, and reveal the company responsible for its creation.
A Brief History of TASSIMO
TASSIMO was first introduced in 2004 by Kraft Foods, a multinational food and beverage company. The initial launch was met with moderate success, but it wasn’t until 2008 that TASSIMO gained significant traction in the market. This was largely due to the introduction of new features and a wider range of coffee flavors.
In 2012, Kraft Foods split into two separate companies: Mondelez International and Kraft Foods Group. As a result, the TASSIMO brand was transferred to Jacobs Douwe Egberts (JDE), a Dutch-based coffee company. JDE continued to develop and expand the TASSIMO product line, introducing new machines and flavors to the market.
The Technology Behind TASSIMO
So, what makes TASSIMO unique? The answer lies in its proprietary technology, known as the TASSIMO T-Disc. This innovative system uses a combination of barcode scanning and precise water temperature control to create a perfect cup of coffee every time.
The T-Disc is a small, round disc that contains a precise amount of coffee or tea. When inserted into the TASSIMO machine, the barcode is scanned, and the machine adjusts the brewing parameters to match the specific drink. This ensures that each cup is tailored to the individual’s taste preferences.
How TASSIMO Machines Work
TASSIMO machines use a combination of thermal and mechanical components to brew the perfect cup. Here’s a breakdown of the process:
- The machine reads the barcode on the T-Disc and adjusts the brewing parameters accordingly.
- The machine heats the water to the optimal temperature for the specific drink.
- The machine injects the precise amount of water into the T-Disc, which contains the coffee or tea.
- The machine applies pressure to the T-Disc, forcing the liquid through a small filter and into the cup.
Who Makes TASSIMO Today?
As mentioned earlier, Jacobs Douwe Egberts (JDE) acquired the TASSIMO brand in 2012. However, in 2019, JDE merged with Peet’s Coffee to form JDE Peet’s, a global coffee company. Today, JDE Peet’s is responsible for the production and distribution of TASSIMO machines and T-Discs.
JDE Peet’s is a leading player in the global coffee market, with a portfolio of brands that includes Jacobs, TASSIMO, Peet’s Coffee, and more. The company operates in over 100 countries and employs over 20,000 people worldwide.
JDE Peet’s Commitment to Sustainability
JDE Peet’s is committed to sustainability and has implemented various initiatives to reduce its environmental impact. Some of these initiatives include:
- Using 100% renewable energy in its operations
- Reducing water consumption by 20% in its manufacturing processes
- Implementing a recycling program for T-Discs
Conclusion
In conclusion, TASSIMO is a popular single-serve coffee brewing system that has been a staple in many households for years. The company behind TASSIMO is JDE Peet’s, a global coffee company that acquired the brand in 2012. With its innovative technology and commitment to sustainability, TASSIMO continues to be a leader in the coffee market.
Whether you’re a coffee connoisseur or just looking for a convenient way to brew a cup, TASSIMO has something to offer. With its wide range of flavors and easy-to-use machines, it’s no wonder why TASSIMO has become a household name.
What’s Next for TASSIMO?
As the coffee market continues to evolve, it will be interesting to see how TASSIMO adapts to changing consumer preferences. With the rise of sustainable and eco-friendly products, TASSIMO may need to innovate and expand its product line to meet these demands.
One potential area of growth for TASSIMO is the development of more sustainable T-Discs. While the company has implemented a recycling program, there is still room for improvement. Perhaps we’ll see the introduction of biodegradable or compostable T-Discs in the future.
Whatever the future holds, one thing is certain: TASSIMO will continue to be a major player in the coffee market. With its innovative technology and commitment to sustainability, TASSIMO is poised for continued success.
Who is the manufacturer of TASSIMO coffee makers?
TASSIMO coffee makers are manufactured by Jacobs Douwe Egberts (JDE), a leading global coffee company. JDE is a Dutch-based company that was formed in 2015 through the merger of Jacobs and Douwe Egberts. The company has a rich history in the coffee industry, dating back to the 18th century.
JDE is a well-established company with a strong presence in the global coffee market. The company’s portfolio includes a range of coffee brands, including Jacobs, Tassimo, and Senseo, among others. TASSIMO is one of the company’s most popular brands, known for its innovative single-serve coffee makers that use proprietary T-Discs to deliver a perfect cup of coffee every time.
What is the history of TASSIMO?
TASSIMO was first introduced in 2004 by Kraft Foods, a multinational food and beverage company. The brand was launched as a single-serve coffee maker that used proprietary T-Discs to deliver a perfect cup of coffee. The T-Discs were designed to work exclusively with TASSIMO coffee makers, and the brand quickly gained popularity among coffee lovers.
In 2012, Kraft Foods split into two companies, and the TASSIMO brand was acquired by Jacobs Douwe Egberts (JDE). Under JDE’s ownership, TASSIMO continued to innovate and expand its product line, introducing new coffee makers and T-Disc flavors. Today, TASSIMO is one of the leading single-serve coffee brands in the world, known for its high-quality coffee makers and convenient T-Discs.
Where are TASSIMO coffee makers manufactured?
TASSIMO coffee makers are manufactured in various locations around the world, including Europe, Asia, and the Americas. Jacobs Douwe Egberts (JDE), the parent company of TASSIMO, has a global manufacturing network that allows it to produce coffee makers and T-Discs in different regions.
JDE’s manufacturing facilities are equipped with state-of-the-art technology and follow strict quality control standards to ensure that every TASSIMO coffee maker meets the company’s high standards. The company’s global manufacturing network also allows it to respond quickly to changing market demands and consumer preferences.
What types of coffee makers does TASSIMO offer?
TASSIMO offers a range of single-serve coffee makers that cater to different consumer needs and preferences. The company’s product line includes compact coffee makers, such as the TASSIMO Vivy, as well as more advanced models, such as the TASSIMO My Way.
TASSIMO coffee makers are designed to be easy to use and maintain, with features such as automatic capsule ejection and descaling alerts. The company’s coffee makers also come with a range of accessories, including travel mugs and cleaning kits.
Can I use any type of coffee with TASSIMO coffee makers?
No, TASSIMO coffee makers are designed to work exclusively with T-Discs, which are proprietary coffee capsules that contain a precise amount of coffee and brewing parameters. The T-Discs are designed to work in conjunction with TASSIMO coffee makers to deliver a perfect cup of coffee every time.
TASSIMO offers a range of T-Disc flavors, including coffee, tea, and hot chocolate. The company’s T-Discs are made from high-quality coffee beans and are designed to provide a consistent and delicious cup of coffee.
Is TASSIMO a sustainable brand?
Yes, TASSIMO is committed to sustainability and has implemented various initiatives to reduce its environmental impact. The company’s parent company, Jacobs Douwe Egberts (JDE), has set ambitious sustainability targets, including reducing greenhouse gas emissions and waste.
TASSIMO has also introduced a range of sustainable products and packaging, including recyclable T-Discs and coffee makers made from recycled materials. The company also encourages consumers to recycle their T-Discs and coffee makers through its take-back programs.
Where can I buy TASSIMO coffee makers and T-Discs?
TASSIMO coffee makers and T-Discs are widely available in retail stores and online marketplaces around the world. Consumers can purchase TASSIMO products from leading retailers, such as Amazon, Walmart, and Target, as well as from the company’s official website.
TASSIMO also offers a subscription service that allows consumers to receive regular shipments of T-Discs and other products. The company’s website also provides a range of resources and support, including product manuals, troubleshooting guides, and customer service contact information.